For this project, I produced magazine layouts for my redesigned magazine publication, designing the cover, TOC, letter from the editor, advertisement, and feature/mini spreads. First step was doing a publication research. I've gathered information about my chosen magazine. Developing a creative brief outlining design strategy and information about the publication, generating content for the editorial spreads, features, and cover lines, and creating inspiration moodboards for my magazine's overall design direction. Using AI generative tools to produce content for the purpose of typesetting headings, subheads, cover lines, and body copy.
Once the research was done, using Adobe InDesign I developed a high-fidelity moodboard and collecting resources, such as cover images, logo/nameplate, barcodes, cover lines, advertisement imagery, taglines, and any other inclusions necessary for the design of the cover and internal ads. Creating two rough drafts of a cover page design and two rough draft ideas of potential ads for products/services that might be suitable for the publication and its audience. Afterwards, I chose a format and frame for the magazine redesign, selecting imagery and graphical elements.
Choosing final art direction for the magazine's creative direction by gathering and creating the necessary design assets for producing the cover art, spreads, and overall visual aesthetic. The final step was to publication production, execute the final magazine design and create the layout. Employ all of the previous research, content, design strategy, and assets. Combining everything together such as cover page, TOC, letter from the editor, advertisement, and feature/mini spreads, and profiles.
email: hireme@juliaponiewierska
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